Where did all my links go?
There are widespread reports from many webmasters that Yahoo! Site Explorer has recently lost or at least stoped displaying a vast quantity of the backlinks reported by the tool.
Many have been surmising that this is the first step toward the Yahoo!/Bing full scale integration of search data.
But according to Search Engine Land, the data that’s missing now is unrelated to the Yahoo/Bing integration. Yahoo! reps said, “Yahoo! is investigating this report and will work to resolve it quickly if an issue is found, however it is unrelated to the longer term question we previously addressed regarding future support for backlinks.” Yahoo! reiterated that the long-term plan is to continue to provide external link data via Site Explorer.
So what’s the deal with Site Explorer?
Yahoo! Site Explorer representatives recently stated on a Yahoo! Suggestion Board that they are working with Microsoft to restore all the missing data.
“We are working with the Microsoft team to ensure that webmasters can continue to use Yahoo! Site Explorer to view inlinks (a.k.a backlinks) to a given webpage or a website and to further be able to export them as CSV if desired” said Hemant Minocha, Product Manager at Yahoo!.
He went on to state, “Please note that this functionality will be available only through the Site Explorer UI and not through the Webservices API.”
According to this statement, Yahoo! Site Explorer will exist on Yahoo!, but be using Microsoft’s link data. It also sounds like the API for Site explorer is gone for good.
Whatever the case, this has been a setback to those of us who use this data to measure link progress on our own sites as well as our clients.
It seems to me that Yahoo! Is just handing Google the keys to the kingdom. Between Yahoo’s stale search results and Bing’s complete lack of competitive search technology, Google is truly the only real player left in the search sphere. It’s mind blowing how Google just keeps getting more efficient and these two companies keep digging themselves deeper into a hole.
In my opinion, Yahoo! Site Explorer was the one good feature the engine had going for them. With this recent step backward, Yahoo! is damaging their rep even further amongst the webmaster community.
So it sounds like Site Explorer will be attempting to eventually restore the lost links. We’ll just have to wait and see how Yahoo! handles this ongoing situation.
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