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Write For Your Target Audience – Not the Search Engines

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Quality Content is Good SEO

If you want some great advice for writing blog posts, “write for your target audience – not the search engines”. This is a statement that we as Internet marketers need to always remember.

seo blogging tipsIt’s common to get caught up thinking about how to rank higher in the search engines, what pages/posts to write in order to rank higher and so on. But once you switch your thinking from “what would the search engines like” to “what would my audience like”, your pages seem to index higher and you attract more traffic.

This makes sense because Google and the other SE’s are trying to best serve their target market, the web searching public. In an effort to better satisfy their customers, they work hard to rank and return the most relevant, well written content based on the search terms.

Everyday they get smarter and better at doing just this. Thats why you hear so many of the top Internet marketers talking about “quality content”. It is my opinion, that in order to be a proficient Internet marketer, you must be a good writer.

Unless of course you have access to a staff of copywriters (which is safe to say, most of don’t). For anyone truly serious about becoming an IM full time, honing and developing writing skills will benefit both your site and your effectiveness.

How Much Content Can You Crank Out?

It’s not just quality content that gets you traffic, but also how much content you can post to your site on a regular basis. If you take any niche and submit a blog post everyday, for thirty days, I guarantee you’d bee getting some serious traffic from the SE’s.

Make sure you have both your website sitemap and news sitemap submitted to Google webmaster tools. Use an RSS feed and some sort of social bookmarking integration to your blog and away you go. This tactic takes commitment, but can reap some really substantial benefits.

Post don’t have to be award winning, masterfully written, New York Times Best Seller material. But they should be well thought out and provide some sort of value for the reader!

This is why WordPress an Joomla backends are such powerful platforms.

164 Comments

brian

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Write For Your Target Audience – Not the Search Engines